MSP Voice Episode 42 - "It's all about Relationships"

Guest: Michael Baker

Company: Atiba

I met Michael at the Robin Robins Sales and Marketing Bootcamp last month in Nashville and he agreed to be my guest on this week’s podcast. Michael is the National Director of Business Development for Atiba which basically means he has a number of responsibilities, including sales and social media. We discuss how Michael approaches social media for Atiba and also about the importance of actual relationships in this world of social media and online services. Michael gives some great advice at the end about the importance of those relationships.

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This week’s articles

Office Depot fined $25 Million by FTC
https://www.engadget.com/2019/03/28/office-depot-25-million-ftc-settlement-fake-tech-support/
Brief: Don’t use a fake security scan to scam your customers
Glacier Deep Archive is here!
https://aws.amazon.com/blogs/aws/new-amazon-s3-storage-class-glacier-deep-archive/
Brief: For data you infrequently access, there’s a new super cheap storage tier on S3
Offer security services or get dumped by SMB’s
https://www.channelfutures.com/mssp-insider/continuum-smbs-more-willing-to-switch-msps-for-better-security
Brief: In a study commissioned by Continuum, SMBs say they’ll switch their MSP if they feel someone else can keep them more secure.